0 Downloads0 Views0% Trend
Influencia de las emociones en la compra de vino por enoturistas en el nuevo mundo del vino: el caso de México
Summary
Abstract
Un objetivo de las vinícolas es vender, pero se desconoce el rol de las emociones en la decisión de compra de vino. El objetivo de este estudio es analizar la importancia de emociones positivas, negat...
ABSTRACT. Wineries aim to sell, but the role of emotions on wine purchase intention is unclear. The objective of this study is to analyze the importance of positive, negativ...
ABSTRACT. Wineries aim to sell, but the role of emotions on wine purchase intention is unclear. The objective of this study is to analyze the importance of positive, negativ...
Description
Advisor
Journal Title
Volume Title
Sponsorship
Cuadernos de Turismo
Citation
Endorsement
Review
Supplemented By
Referenced By
Creative Commons license
Except where otherwised noted, this item's license is described as Atribución-NoComercial-CompartirIgual 2.5 México